We continue to discover new practical XR solutions for business and entertainment. Volumetric capture (so called because it records video that has volume) is a way of recording fully three-dimensional holograms of real people. How many more products could your brand sell with that kind of promo? It is an excellent choice when you want to create AR/VR/MR content with super-realistic quality while saving production time: no graphic designer can build a model of the same quality faster. Fully three-dimensional holograms are the next level of AR/VR experiences for brands, their storytelling and performances. Now a person can leave behind not only notes, photos and videos, but a whole realistic 3D hologram.